On the 21st of November, at St James’s Palace, His Majesty the King joined scientists, business leaders, and Indigenous representatives to celebrate the launch of the Circular Bioeconomy Alliance (CBA). The King engaged with experts, companies, and investors working to accelerate the transition towards nature-positive businesses, highlighting how communities and industries, such as fashion, can adopt innovative, nature-based approaches. As Marc Palahí, CEO of the CBA, remarked: “We have the knowledge and the technology to drive real change. The greatest challenge is our mindset. To that end, it was immensely powerful to convene so many visionary leaders in one room. I hope you feel as energised and inspired as I do, and as His Majesty does, to continue advancing the nature-first economic agenda and accelerating action through the CBA, your organisations, and your spheres of influence.” Representing PRETATERRA, a founding member of the CBA, was Valter Ziantoni, CEO and Agroforestry Designer, who has been leading the design of regenerative living labs worldwide to drive a 'nature-first economy' rooted in agroforestry. #CBA #NatureFirstEconomy #Agroforestry #RegenerativeAgriculture #PRETATERRA
PRETATERRA
Farming
Timburi, SP 6,166 followers
An innovative way of thinking complex and regenerative ancestral production systems for a changing planet
About us
Maior hub de inteligência agroflorestal do mundo, a PRETATERRA planeja designs agroflorestais regenerativos replicáveis, combinando técnicas ancestrais, dados científicos e inovações tecnológicas. Na vanguarda da agrofloresta, a PRETATERRA inova na curadoria de projetos ESG para a construção de uma nova agricultura resiliente e duradoura para todos, em todas as partes. A PRETATERRA projetou e modelou economicamente os sistemas agroflorestais da Fazenda da Toca, referência mundial em agricultura regenerativa em larga escala. Em 2018 conquistou o primeiro lugar em negócios inovadores do concurso de startups no Hackatown. Em 2019 projetou e implementou o design agroflorestal vencedor do primeiro lugar em Sustentabilidade no Prêmio Novo Agro do Banco Santander e da ESALQ. Em uma escala exponencial de crescimento, em 2020 a PRETATERRA passa a liderar a frente Agroflorestal da Circular Bioeconomy Alliance, a maior iniciativa regenerativa do planeta, idealizada pelo Príncipe Charles. Em 2021 cria a PRETATERRA Academy, seu spin-off educacional, a maior e mais inovadora plataforma de formação de multiplicadores em sistemas agroflorestais existente.
- Website
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https://www.pretaterra.com
External link for PRETATERRA
- Industry
- Farming
- Company size
- 11-50 employees
- Headquarters
- Timburi, SP
- Type
- Privately Held
- Founded
- 2018
- Specialties
- design de sistemas agroflorestais , gestão de produções regenerativas, diagnóstico de propriedades rurais, restauração florestal , inventários florestais , consultoria, planos de manejo, agregação de valor da cadeia produtiva, recuperação de áreas degradadas , analise de mercado , extensão rural, transferência de tecnologia, produção de conteúdo, carbon quantification, carbon market, agroforestry, regenerative agriculture, agroforestry design, forest restoration , forest inventory, courses, and circular economy
Locations
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Primary
Rua Antonio Maranho
Timburi, SP 18860-000, BR
Employees at PRETATERRA
Updates
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PRETATERRA reposted this
Invited to the most prestigious regenerative event of the year, I am deeply honoured to witness the fruits of a decade of intense, hard, and fulfilling work in building PRETATERRA. What began as a dream shared by two individuals—to create the world's leading agroforestry consultancy—has not only been realised but continues to thrive. Today, we are proud to be globally recognised for our impact. I will be in London from the 20th to the 22nd of November and would be delighted to discuss potential partnerships in person, should you be available. Please feel free to contact me via my personal email (business purposes only).
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